When Michigan leaders move, Michigan moves with them.
A statewide call to action for CEOs, executives, presidents, directors, and any business leader with the authority to shape workplace culture. Commit your organization to a healthier, more active workforce.
The CEO Pledge
for Physical Activity
A partnership of the Michigan Moves Coalition & the Physical Activity Alliance
In support of our organization, our employees, our families, and our nation, I pledge to adopt strategies that provide all employees with opportunities to be physically active, and to enhance my own health and wellness by engaging in regular physical activity.
A national initiative of the Physical Activity Alliance — launched in Michigan by the Michigan Moves Coalition.
Movement isn’t a wellness perk. It’s a performance lever.
Sedentary work is structural — 60%+ of modern jobs require little physical activity. The CEO Pledge is how Michigan’s leaders publicly commit to building organizations where movement is part of the workday, driving measurable gains in productivity, engagement, and retention.
Inactive employees drive higher healthcare costs, more sick days, and lower output. Active workplaces lower premiums, improve employee well-being, and protect your bottom line.
Three steps. No fees. Full ownership.
Adopt three strategies
Choose at least three movement-friendly strategies from the PAA’s evidence-based menu — across environment, policy, and culture.
View Strategy Menu →Lead by example
Commit to your own regular physical activity. The Pledge starts with the leader and signals what the organization values.
No fees, no audits
The Pledge is a leadership commitment — not a compliance program. Light feedback, full executive ownership, statewide visibility.
Lead the movement in Michigan.
Signing takes about two minutes. You’ll receive a Michigan Moves Welcome Packet with the full Strategy Menu, social assets to announce your commitment, and a Michigan-specific resource directory.
You don’t have to be the CEO. Any leader with authority over workplace culture — VPs, directors, owners, department heads — can sign on behalf of their organization.
- Join the national PAA roster and Michigan’s growing leader network.
- Receive a Welcome Packet with toolkits, social graphics, and Michigan resources.
- Get featured on Michigan Moves signer materials and coalition communications.